How CoreWeb helped this start-up achieve a 25% website conversion rate – after 1 month
Visual
Branding
Customized
Website
Ongoing
Design Assets
“Chavi is very strategic, always asking what the goal is. She is marketing-savvy and focuses on how to best benefit the company. She is very genuine and helpful- not pushy. We’re comfortable being open and honest. And she always throws in added value.”
Chana Gross, Director of Marketing
The Background
“Circle Care Services was a start-up; our goal was to bring in customers with digital marketing. We figured our first steps to get this off the ground were logo, branding, and website.”
The Challenge
A professional branding for Circle Care Services.
A customized website for the start-up that would immediately convert leads even with the absence of testimonials and social proof.
“We chose to use CoreWeb, after extensive research,
because we needed one person who would
‘get it’ and deliver all the pieces.”
The Solution
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Step 1:
Branding to reflect our mission and voice and inspire trust.
“We knew what we wanted our brand to sound like, and CoreWeb created a visual identity. We chose the name for the all-inclusiveness of the circle, each child is a whole world and they deserve to be encircled with care to help them thrive.”
CoreW eb designed this logo, expressing layers of meaning:
- The national symbol for ASD
- The hope that a child who seems fragmented can be made whole
- The empathy ASD doesn’t define the child, it’s a part of his whole
“Our company hopes to expand into providing a whole spectrum of services and our logo’s pieces and colors are cleverly designed to give us that option. We will brand each service as one of those colors.”
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Step 2:
A website to provide a professional online face, and act as a hub for customers.
CoreWeb designed and built the website to optimize conversions through the site.
“It’s clean, airy and engaging. I like that you can make a phone call directly from the site. The messaging is very strong and we can see that it resonates with our clients.“
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Step 3:
Sharp design assets to begin informing and attracting customers
CoreWeb created a compelling brochure and a print ad with creativity and depth, adding rocket fuel to the launch.
“CoreWeb consistently delivers work that we love!”
The Results:
A start-up that is up and running, and growing each day.
“Our new website has only been up for a month and the conversion rate of leads is 25%! Together with our digital marketing activity, the website has been a solid asset in building our business.”
Ready to launch a start-up?
Or want to refresh an existing brand?
Want to invest in a brand identity and website that will:
Stand out in a crowded market?
Resonate with your target customers?
Attract more leads?
Yes! I want to boost my business!